I have a friend who has started a bbq business. He bought a log cabin covered trailer with a custom grill in the back. He sells bbq plates, chopped beef sandwiches, ribs with all the trimmings like beans and potato salad and cole slaw and homemade bread. He sets up just off the highway between two businesses.
Anyway, he was complaining about how his business is real inconsistent. Good some days, and bad others. I made the suggestion that he needed to come up with a signature or unique dish that was all his own. Several of us regulars tossed around different kinds of ideas. Well, I hit upon this idea. We're here in south Texas, tacos are popular. But who wants a bbq taco. That's not really unique. Here is what I called it- The Texas Pride Wrap. My original recipe consisted of a flour tortilla, chili, a slice of brisket, a slice of chicken, a slice of sausage, cheese whiz, onions, jalepenos, topped with fritos. Everyone thought I crazy, but guess what, it tasted good.
The original recipe has changed to shredded cheese, and no fritos. You can buy a samll one for $2 or 3 for $5 or get the giant for $5. Everything is homemade, even the tortillas. They are now one of his biggest sellers. How come it is I can help everybody else get rich, but I can't. That's ok though, I get my wraps at half price.
So what do you think, does it sound good or not?
I'm still waiting for him to introduce fried twinkies and fried snickers bars. He tells me not on his bbq wagon!
Subscribe to:
Post Comments (Atom)
2 comments:
I bet it is colorful! Chili with bar-b-q? Why not a red or green enchilada sauce? or use both and do like they do out here, call it Christmas! You know like the birth of our saviour! Groesbeck had a place where you got meat on a butcher paper. Sauce and bread was on the table. Get your Big Red and go for it!
Send recipe for snow ice cream!
Post a Comment